1. Grid Layout.
    Pinterest uses this type of layout. This type of web design uses geometry and precision. Solid colours and bold outlines are features in this design. We would recommend using this logical, smart grid layout for blog sites allowing users to easily browse through the reading selection.
  2. TypeFace
    Google Fonts offer free downloads of many different styles of typeface (or fonts) You are able to use unique and custom fonts to help create brand identity and stand out against your competitiors.
  3. Flat & Simple
    Avoid over detailing with glossy buttons or bevelled edges. Use flat surface and block colours to create a simple design that is easy on the users eyes. Companies such as google, eBay and even Microsoft are using these features within their brand.
  4. Illustrations replace stock images.
    Illustrations tend to convey a stronger brand message and are also far more scalable than photography. They also give a more clean feel to a web page. Another advantage of using illustrations in favour of stock images is that you can use a specific style and colour palette of these images to create a theme within your website.
  5. Bright coloured pastel.
    Bright pastels tend to work really well with the flat design. Google has taken this on and softened its hues in line with this trend. This also gives you website a lighter more friendly feel to it. Style and fashion websites tend to adopt this style more recently.